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Cowtown Barbecue Products

A True Kansas City Original

The story of Kansas City barbecue sauce and rubs is rooted deep in Kansas City barbecue history. After earning countless awards, Jeff and his wife Joy opened what would become one of the most iconic barbecue restaurants in America — Joe’s Kansas City Bar-B-Que.

To bring those championship flavors to backyard cooks everywhere, the Cowtown BBQ brand was born. The brand’s iconic western-style cow logo was created by beloved Kansas City cartoonist Charlie Podrebarac. These distinctive sauces and rubs embody the rich traditions and techniques of Kansas City barbecue, making it accessible to those looking to recreate authentic taste at home.

Cowtown BBQ Products feature an array of flavors tailored to elevate your grilling experience. From sweet and tangy to spicy and bold, each barbecue sauce is meticulously crafted to complement ribs, chicken, and more. The rubs incorporate a blend of spices that not only enhance the natural flavors of your grilled meats but also bring an undeniable Kansas City barbecue experience right to your kitchen.

Whether you’re a seasoned BBQ enthusiast or a newcomer looking to impress guests, our Kansas City barbecue sauce and rubs have something for everyone. The legacy of Cowtown isn’t just about great food; it’s about sharing the love of barbecue with everyone you meet. Join us in celebrating Kansas City barbecue culture and discover why Cowtown BBQ Products are a must-have for any grilling aficionado.

We invite you to explore our collection and taste the tradition that makes Kansas City barbecue a standout. With Cowtown, you can savor the essence of award-winning barbecue in every bite. Experience the flavors that have made us a household name in barbecue — bring Cowtown BBQ to your next cookout!

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Cowtown Night of the Living Bar-B-Q Sauce 18 oz. - The Kansas City BBQ Store

Cowtown Night of the Living Bar-B-Q Sauce - 18 oz Bottle

Cowtown
$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49

Reanimate your taste buds with this killer hot BBQ sauce. Howling good when splattered on beef, pork, poultry or fish. Repeat after me: "It's only ...

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$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49
Cowtown Bar-B-Q Sauce 18 oz. - The Kansas City BBQ Store

Cowtown Bar-B-Q Sauce - 18 oz.

Cowtown
$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49

THE BEST SAUCE ON THE PLANET! This title was awarded at the 2001 American Royal Barbecue Contest, beating out hundreds of other barbecue sauces fro...

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$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49
Cowtown Squeal Hog Rub 6.5 oz. - The Kansas City BBQ Store

Cowtown Squeal Hog Rub - 6.5 oz.

Cowtown
$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49

This rub is the seasoning that helped win the American Royal Barbecue Contest. Twice. Coat your hog or bird with Cowtown Squeal magic powder and pr...

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$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49
Cowtown Squeal Hog Rub 28.8 oz. - The Kansas City BBQ Store

Cowtown Squeal Hog Rub - 28.8 oz.

Cowtown
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99

This rub is the seasoning that helped win the American Royal Barbecue Contest. Twice. Coat your hog or bird with Cowtown Squeal magic powder and pr...

View full details
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99
Cowtown Bar-B-Q Rubs & Seasonings 3-Pack – Gift Box with Squeal Hog, Steak & Grill, and BBQ Rubs

Cowtown Bar-B-Q Rubs & Seasonings Gift Box

Cowtown
$19.99 - $19.99
$19.99
$19.99 - $19.99
$19.99

Cowtown Bar-B-Q Rubs & Seasonings | 3-Pack Gift Box This Kansas City-born 3-pack is a BBQ lover’s dream. Cowtown’s most iconic rubs—The Squeal ...

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$19.99 - $19.99
$19.99
$19.99 - $19.99
$19.99
Cowtown All-Purpose Barbeque Seasoning 6.5 oz. - The Kansas City BBQ Store

Cowtown All-Purpose Barbeque Seasoning - 6.5 oz.

Cowtown
$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49

This all-purpose seasoning helped to put us on the BBQ map. Rub it on beef, ribs, fish... Heck, put Cowtown All-Purpose on anything and eat like a ...

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$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49
Cowtown Steak and Grill Seasoning 7.5 oz. - The Kansas City BBQ Store

Cowtown Steak and Grill Seasoning 7.5 oz.

Cowtown
$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49

Rub this awesome blend of spices on your favorite cut of steak. Bodacious on burgers. Fantastic on veggies. Bloody excellent in Bloody Mary's!

$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49
Cowtown All-Purpose Barbeque Seasoning 30.4 oz. - The Kansas City BBQ Store

Cowtown All-Purpose Barbeque Seasoning - 30.4 oz

Cowtown
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99

This all-purpose seasoning helped to put us on the BBQ map. Rub it on beef, ribs, fish... Heck, put Cowtown All-Purpose on anything and eat like a ...

View full details
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99
Cowtown Sweet Spot Barbeque Rub 7 oz. - The Kansas City BBQ Store

Cowtown Sweet Spot Barbeque Rub - 7 oz.

Cowtown
$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49

This rub is perfect for lovers of sweet and hot BBQ. Rub Cowtown Sweet Spot potion on your wings of desire, passionate pork, frisky fish and randy ...

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$7.49 - $7.49
$7.49
$7.49 - $7.49
$7.49
Cowtown Night of the Living Bar-B-Q Sauce 1 Gallon - The Kansas City BBQ Store

Cowtown Night of the Living Bar-B-Q Sauce - Gallon

Cowtown
$24.99 - $24.99
$24.99
$24.99 - $24.99
$24.99

Reanimate your taste buds with this killer hot BBQ sauce. Howling good when splattered on beef, pork, poultry or fish. Repeat after me: "It's only ...

View full details
$24.99 - $24.99
$24.99
$24.99 - $24.99
$24.99
Cowtown Steak and Grill Seasoning 32 oz. - The Kansas City BBQ Store

Cowtown Steak and Grill Seasoning - 32 oz.

Cowtown
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99

Rub this awesome blend of spices on your favorite cut of steak. Bodacious on burgers. Fantastic on veggies. Bloody excellent in Bloody Mary's!

$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99
Cowtown Sweet Spot Barbeque Rub 27 oz. - The Kansas City BBQ Store

Cowtown Sweet Spot Barbeque Rub - 27 oz.

Cowtown
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99

This rub is perfect for lovers of sweet and hot BBQ. Rub Cowtown Sweet Spot potion on your wings of desire, passionate pork, frisky fish and randy ...

View full details
$20.99 - $20.99
$20.99
$20.99 - $20.99
$20.99
Cowtown Bar-B-Q Sauce 1 gallon - The Kansas City BBQ Store

Cowtown Bar-B-Q Sauce - Gallon

Cowtown
$24.99 - $24.99
$24.99
$24.99 - $24.99
$24.99

THE BEST SAUCE ON THE PLANET! This title was awarded at the 2001 American Royal Barbecue Contest, beating out hundreds of other barbecue sauces fro...

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$24.99 - $24.99
$24.99
$24.99 - $24.99
$24.99
Cowtown The Squeal 7lbs

Cowtown Squeal Hog Rub | 7 lbs.

Cowtown
$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99

This rub is the seasoning that helped win the American Royal Barbecue Contest. Twice. Coat your hog or bird with Cowtown Squeal magic powder and pr...

View full details
$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99

Cowtown All-Purpose Barbeque Seasoning - 7 lb

Cowtown
$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99

BBQ Like a Champion with Cowtown's Legendary All-Purpose Rub Take your grilling to the next level with this 7 lb bulk container of Cowtown All-Purp...

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$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99
Cowtown Sweet Spot Barbeque Rub 7 lb bulk bag — Kansas City competition BBQ rub for ribs, pork shoulder, and brisket

Cowtown Sweet Spot Barbeque Rub - 7 lbs

Cowtown
$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99

When you need a rub that works every single time — on ribs, on butts, on brisket, on a Tuesday — this is the one you reach for. Cowtown Sweet Spot ...

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$53.99 - $53.99
$53.99
$53.99 - $53.99
$53.99
Cowtown Squeal Hog Rub 25 lb. Bulk - The Kansas City BBQ Store
Sold out

Cowtown Squeal Hog Rub | 25 lb. Bulk

Cowtown
$199.99 - $199.99
$199.99
$199.99 - $199.99
$199.99

This rub is the seasoning that helped win the American Royal Barbecue Contest. Twice. Coat your hog or bird with Cowtown Squeal magic powder and pr...

View full details
$199.99 - $199.99
$199.99
$199.99 - $199.99
$199.99
Sold out
Cowtown Night of the Living Bar-B-Q Sauce 18 oz. - Case of 12 - Worldwide Shipping Available! | The Kansas City BBQ Store
Save 10% Save %

Cowtown Night of the Living Bar-B-Q Sauce - 18 oz. | Case of 12

Cowtown
$77.88
$77.88 - $77.88
$77.88
$70.00
$70.00 - $70.00
$70.00

Reanimate your taste buds with this killer hot BBQ sauce. Howling good when splattered on beef, pork, poultry or fish. Repeat after me: "It's only ...

View full details
$77.88
$77.88 - $77.88
$77.88
$70.00
$70.00 - $70.00
$70.00
Save 10% Save %
Cowtown Night of the Living Bar-B-Q Sauce 1 Gallon, Case of 4 - The Kansas City BBQ Store | Worldwide Shipping Available!
Save 5% Save %

Cowtown Night of the Living Bar-B-Q Sauce - Gallon | Case of 4

Cowtown
$99.96
$99.96 - $99.96
$99.96
$94.96
$94.96 - $94.96
$94.96

Reanimate your taste buds with this killer hot BBQ sauce. Howling good when splattered on beef, pork, poultry or fish. Repeat after me: "It's only ...

View full details
$99.96
$99.96 - $99.96
$99.96
$94.96
$94.96 - $94.96
$94.96
Save 5% Save %
Cowtown Bar-B-Q Sauce 1 gallon, Case of 4 - The Kansas City BBQ Store | Worldwide Shipping Available!
Save 5% Save %

Cowtown Bar-B-Q Sauce - Gallon | Case of 4

Cowtown
$99.96
$99.96 - $99.96
$99.96
$94.96
$94.96 - $94.96
$94.96

THE BEST SAUCE ON THE PLANET! This title was awarded at the 2001 American Royal Barbecue Contest, beating out hundreds of other barbecue sauces fro...

View full details
$99.96
$99.96 - $99.96
$99.96
$94.96
$94.96 - $94.96
$94.96
Save 5% Save %
Cowtown All-Purpose Barbeque Seasoning 6.5 oz., Case of 6 - Worldwide Shipping Available! | The Kansas City BBQ Store
Save 15% Save %

Cowtown All-Purpose Barbeque Seasoning - 6.5 oz. | Case of 6

Cowtown
$44.94
$44.94 - $44.94
$44.94
$38.20
$38.20 - $38.20
$38.20

This all-purpose seasoning helped to put us on the BBQ map. Rub it on beef, ribs, fish... Heck, put Cowtown All-Purpose on anything and eat like a ...

View full details
$44.94
$44.94 - $44.94
$44.94
$38.20
$38.20 - $38.20
$38.20
Save 15% Save %
Cowtown Steak and Grill Seasoning 7.5 oz., Case of 6 - The Kansas City BBQ Store
Save 13% Save %

Cowtown Steak and Grill Seasoning - 7.5 oz. | Case of 6

Cowtown
$44.94
$44.94 - $44.94
$44.94
$38.94
$38.94 - $38.94
$38.94

Rub this awesome blend of spices on your favorite cut of steak. Bodacious on burgers. Fantastic on veggies. Bloody excellent in Bloody Mary's!

$44.94
$44.94 - $44.94
$44.94
$38.94
$38.94 - $38.94
$38.94
Save 13% Save %
Cowtown Sweet Spot Barbecue Rub 7 oz., Case of 6 - The Kansas City BBQ Store
Save 20% Save %

Cowtown Sweet Spot Barbecue Rub - 7 oz. | Case of 6

Cowtown
$44.99
$44.99 - $44.99
$44.99
$35.99
$35.99 - $35.99
$35.99

This rub is perfect for lovers of sweet and hot BBQ. Rub Cowtown Sweet Spot potion on your wings of desire, passionate pork, frisky fish and randy ...

View full details
$44.99
$44.99 - $44.99
$44.99
$35.99
$35.99 - $35.99
$35.99
Save 20% Save %
Cowtown Steak and Grill Seasoning 32 oz., Case of 6 - Worldwide Shipping Available | The Kansas City BBQ Store
Save 10% Save %

Cowtown Steak and Grill Seasoning - 32 oz. | Case of 6

Cowtown
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35

Rub this awesome blend of spices on your favorite cut of steak. Bodacious on burgers. Fantastic on veggies. Bloody excellent in Bloody Mary's!

$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35
Save 10% Save %
Cowtown All-Purpose Barbeque Seasoning - 30.4 oz. | Case of 6 - The Kansas City BBQ Store
Save 10% Save %

Cowtown All-Purpose Barbeque Seasoning - 30.4 oz. | Case of 6

Cowtown
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35

This all-purpose seasoning helped to put us on the BBQ map. Rub it on beef, ribs, fish... Heck, put Cowtown All-Purpose on anything and eat like a ...

View full details
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35
Save 10% Save %
Cowtown Sweet Spot Barbeque Rub - 27 oz. | Case of 6 - The Kansas City BBQ Store
Save 10% Save %

Cowtown Sweet Spot Barbeque Rub - 27 oz. | Case of 6

Cowtown
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35

This rub is perfect for lovers of sweet and hot BBQ. Rub Cowtown Sweet Spot potion on your wings of desire, passionate pork, frisky fish and randy ...

View full details
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35
Save 10% Save %
Cowtown Squeal Hog Rub 28.8 oz., Case of 6 - Worldwide Shipping Available! | The Kansas City BBQ Store
Save 10% Save %

Cowtown Squeal Hog Rub - 28.8 oz. | Case of 6

Cowtown
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35

This rub is the seasoning that helped win the American Royal Barbecue Contest. Twice. Coat your hog or bird with Cowtown Squeal magic powder and pr...

View full details
$125.94
$125.94 - $125.94
$125.94
$113.35
$113.35 - $113.35
$113.35
Save 10% Save %
Cowtown Bar-B-Q Sauce 18 oz. - Case of 12 - Worldwide Shipping | The Kansas City BBQ Store
Save 10% Save %

Cowtown Bar-B-Q Sauce - 18 oz. | Case of 12

Cowtown
$77.88
$77.88 - $77.88
$77.88
$70.00
$70.00 - $70.00
$70.00

THE BEST SAUCE ON THE PLANET! This title was awarded at the 2001 American Royal Barbecue Contest, beating out hundreds of other BBQ sauces from aro...

View full details
$77.88
$77.88 - $77.88
$77.88
$70.00
$70.00 - $70.00
$70.00
Save 10% Save %
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